I started my career at 17, at DPZ. Today, 30 years later, I’m grateful to have built a career at some of Brazil’s leading advertising agencies and, above all, to have worked alongside brilliant professionals who helped shape the creative and the leader I am today.
Along the way, I worked at MPM, Lew’Lara\TBWA, F/Nazca Saatchi & Saatchi, Ogilvy and, for more than 10 years now, Talent.
Throughout my career, I’ve had the opportunity to create and lead teams and projects for some of the biggest brands in Brazil and around the world, including Kaiser, Itaú, Credicard, Burger King, SulAmérica, Leroy Merlin, Fox Films, Nissan, Kia, Honda, Mapfre, Wella, Novartis, Lactalis and Claro.
My career has also taken me into international projects, working with multidisciplinary teams and professionals from different parts of the world for global clients such as Nivea and Procter & Gamble. Along the way, I’ve also had the privilege of seeing work created by me and my teams recognized at some of the industry’s most prestigious awards.
Since 2015, I’ve held Creative Director roles, building extensive experience in shaping, structuring and leading creative teams of different sizes, profiles and specialties, as well as overseeing countless campaigns, projects and ideas.
Today, as Executive Creative Director and Co-Leader of Nação Claro at Talent, my role goes beyond creative leadership: I co-lead a full-service operation of more than 120 people dedicated to Claro, a brand I’ve been working with for over 15 years.
After 30 years, I’m still as passionate about ideas and storytelling as I am about developing people and helping my clients achieve their goals. Outside of work, my greatest passions are my family and sneakers.
If you like my work, come back often. This portfolio is constantly evolving just like life, the world and our industry.